001

Not another agency.
A different standard.

Built for businesses that do the actual work.

Websites, funnels, brand, backend systems, ads and AI search visibility — designed as one machine instead of six invoices.

Start a project → See the work

Est. 2026  ·  Generate Media Group

Welding on a structural steel job Behind the work
  • Found
  • Trusted
  • Booked
  • Measured
Shop fabrication
We build the unglamorous half too.

001

Selected work

We stay black and white. The work doesn't.

Sites, tools and campaigns that are in daily use. Hover any one to see it in its own colours. The tools run behind a client login, so those are shown rather than linked.

Primestone Heritage websiteView site Primestone Heritage Masonry · Batesville, Arkansas Twenty-nine pages for a family masonry company running since 1945 — led with the commercial work, because their old marketing had them typecast as the block-foundation guys. Visit site →
Crew hours and payroll screen Crew hours & payroll PPG Welding · Waco Payroll ran off text messages. Now the crew punch a PIN on their phones and the office gets the week, the overtime, and what it truly costs once tax and comp are on top. Private system · client login
RNH Electric job estimator Job estimator RNH Electric · Burlington NC Describe the walkthrough in plain English, or pull assemblies from a catalogue, and get a price with the labour hours and the sanity check behind it. Private tool · client login
Live job costing screen Live job costing PPG Welding · Waco Every job costed while it is still running — clocked labour at the burdened rate against contract and material. The one losing money sorts to the top. Private system · client login
Paid social ad creative Ad creative Paid social · Sales and hiring Forty-two pieces for one client — every concept rendered for feed and for stories, over their own job photographs, with the copy written ready for Ads Manager. Campaign work
Structural steel frame against the sun

002

We don't sell impressions.
We build the machine that books the job.

002

What we build

Six parts. One machine.

Each piece is worth something on its own and worth considerably more wired to the other five.

01

Websites

Fast, built by hand, and structured so every service you offer has a page that can actually rank. No page builder, no monthly hostage fee.

02

Funnel build-outs

The path from ad to booked call: landing pages, forms, follow-up sequences and the tracking to prove which half of the spend worked.

03

Rebranding

Identity, palette, type and the whole applied system — so the truck, the proposal and the website look like the same company.

04

Backend builds

The unglamorous half: CRM, pipelines, job costing, crew hours, estimators and invoicing, connected so numbers stop living in a notebook.

05

Ads

Creative and media buying against a real cost-per-booked-job, not impressions. Built after the funnel can hold the traffic, never before.

06

AIO / GEO

AI search visibility. When a customer asks an assistant who to call, the answer comes from sources it trusts — so we build and structure those.

Most agencies sell one of these and hope the rest of your business keeps up. If the site converts but nothing tracks the lead, or the ads run but the follow-up doesn't, you've bought a part, not a result.

003

How it runs

Scoped, built, handed over.

You'll know what's being built and what it costs before anything starts.

Call

Twenty minutes on what you sell, what you charge, and where jobs are currently coming from.

Scope

A written plan naming exactly which of the six parts you need first, with the price attached. Often it's fewer than you expected.

Build

We build it, you review it against the scope. Revisions happen here, not after launch.

Hand over

It goes live in accounts you own, with a walkthrough of how to run it without us.

004

Who it's for

Good at the job. Invisible online.

Trades and contractors

Welding, roofing, electrical, land work, docks, coatings. Referrals carried you this far and won't carry you further.

Service businesses

You sell over the phone or in a consultation, and the gap between enquiry and booked job is where the money leaks out.

Owners running the numbers by feel

The work is profitable in aggregate but nobody can say which jobs made money. That's a backend build, and it usually comes first.

005

Start here

Tell us where the jobs stop coming from

Twenty minutes. If the fix is one page and a form, we'll say that rather than sell you a system you don't need yet.

Start a project →

Or email pitchperfectclose@gmail.com